Selection of Candidates

The Advisory Committee will select the finalists and the winner based on the overall quality of the project presented:

Business Model

Value chain, benchmarking, ability to raise customers, marketing plan, international side of the business, ability to grow with actual resources, consistency of financial analysis

Team

Commitment to the project, risk management, members background and the ability to attract talent onto the business

Ambition of the project

Market size, actual and prospect competitors, expected gross margins

Innovation

Level of innovation into the product/service, customer needs satisfaction, competitive advantages, entrance barriers, positioning